Rosie Huntington-Whiteley Unveils Mémoire, Her Luxury Homeware Line
Rosie Huntington-Whiteley has launched Mémoire, a new luxury homeware brand. The collection includes candles, journals, and leather photo frames, all designed with a focus on craftsmanship and personal style. Each piece reflects her love for thoughtful, high-end interiors. The brand’s first release features hand-poured scented candles in amber glass holders, priced at £195 each. Alongside them are leather photo frames (£500) and journals (£445), as well as luggage tags and notecards. The entire collection is organised around four distinct worlds, each with its own fragrance and aesthetic.
Huntington-Whiteley has described herself as a homebody and introvert, qualities that shaped the brand’s direction. Her favourite from the collection is *High Castle*, a world paired with a scent called *Drawing Room*. The design of the line also ties into her own London townhouse, a project she worked on with interior designer Rose Uniacke. The townhouse, now her personal retreat, served as inspiration for Mémoire’s refined yet intimate feel. Huntington-Whiteley’s hands-on approach ensures every item aligns with her vision of understated luxury.
Mémoire’s launch marks Huntington-Whiteley’s first foray into homeware, blending her design sensibilities with premium materials. The collection is available now, offering a curated selection of pieces for those seeking elevated, timeless interiors. Each item carries a distinct identity, from scent to craftsmanship.