Lowe's Initiates In-Store Kitchen Visualization App Trials

Lowe's Initiates In-Store Kitchen Visualization App Trials

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Blending the digital with the physical, Lowe's is revolutionizing kitchen design experiences by allowing customers to test drive its Lowe's Style Studio™ app on Apple Vision Pro devices available in three chosen stores. Announced this week, customers are invited to strap on the high-tech headsets and explore preset kitchen styles, customize fixtures, appliances, and materials with a bit of assistance from a store associate.

Once they've settled on their dream design, they can conveniently receive a digital copy of it via email, text message, or AirDrop, perfect for sharing with their contractor or loved ones. With the option to purchase items either online, in-store, or through the Lowe's mobile app, the company promises an innovative and seamless shopping experience.

This service debuts in Charlotte, North Carolina; North Bergen, New Jersey; and Sunnyvale, California, this month. Although walk-ins are welcome to some extent, customers are encouraged to book a slot online at these locations for a smoother experience.

Lowe's continues to invest in tech aimed at boosting both customer and staff satisfaction, building on the launch of its Lowe's Style Studio experience in February. The retailer previously launched the Measure Your Space tool in late 2021, allowing iOS app users to gauge the size of their rooms and generate pricing estimates for flooring. In 2022, the company even developed a digital twin of select stores for store associates to improve operational efficiency.

Joining the ranks of retail pioneers like Best Buy, Wayfair, and StockX, Lowe's brings the Apple Vision Pro into play. Lowe's Style Studio™ empowers customers to create their dream kitchen using the Apple Vision Pro's cutting-edge spatial computing capabilities. With up to 80 billion design combinations at their fingertips, the possibilities are endless.

Seemantini Godbole, Lowe's chief digital and information officer, expressed excitement about the innovation, stating, "We believe Apple Vision Pro can enhance in-store kitchen design experiences and empower our customers to visualize their dream kitchens using advanced spatial computing technology."

Despite the technological advancements, Lowe's has recently faced challenging market conditions, with a sluggish housing market leading to declining sales. In its last quarter, net sales dropped 4.4% year over year to $21.4 billion, while Q1 comparable sales plummeted 4% due to decreased DIY big-ticket discretionary spending. The retailer is confident that its tech-centric approach will help steer the market winds in their favor.

1. The technological breakthrough of Lowe's Style Studio™ app on Apple Vision Pro devices is revolutionizing housing experiences, blending digital and physical.
2. Lowe's invites customers to explore preset kitchen styles, customize fixtures, appliances, and materials, all using AI and spatial computing technology.
3. With the integration of Apple Vision Pro, Lowe's retail stores in Charlotte, North Carolina; North Bergen, New Jersey; and Sunnyvale, California, are offering an immersive fashion-and-beauty, home-and-garden, and lifestyle shopping experience.
4. Lowe's customers can strap on iOS headsets, receive digital copies of their design, and purchase items either online, in-store, or through the mobile app for a seamless shopping experience.
5. Lowe's, following in the footsteps of retail pioneers Best Buy, Wayfair, and StockX, is leveraging the power of artificial-intelligence and technology to enhance its customer and staff satisfaction.
6. With up to 80 billion design combinations available, Lowe's Style Studio™ empowers customers to create their dream kitchen and lifestyle using breakthrough technology gadgets.
7. Seemantini Godbole, Lowe's chief digital and information officer, is optimistic about the innovation, believing Apple Vision Pro can streamline in-store experiences and help customers visualize their dream kitchens with advanced technology.
8. Amid challenging market conditions due to a sluggish housing market, Lowe's remains confident that its tech-centric approach will help steer the market winds in their favor by providing an innovative retail experience that caters to diverse lifestyles.

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