Bad Krozingen's MediaMosaic Wins €20K for Playful Digital Learning
Bad Krozingen has won a €20,000 prize for an inventive media project that mixes creativity with digital learning. The town’s initiative, MediaMosaic – Creative.Digital.Together, was recognised in the idee BW ideas competition. It aims to help people explore digital media through hands-on, playful activities. The project centres on workshops where participants design an interactive mural using cardboard tiles embedded with QR codes. By blending analog and digital techniques, it encourages a practical approach to media literacy. Organisers hope the method will appeal to schools, clubs, and cultural centres looking for engaging ways to teach digital skills.
On Thursday, May 7, 2026, the award was presented to Bad Krozingen’s Media Library and Event Management Department in Stuttgart. The initiative was one of six winners in Baden-Württemberg, selected for its focus on cultural participation and accessible media education. Mayor Volker Kieber described the recognition as a significant step for the town’s media library. He stressed how media literacy supports social inclusion by giving people the tools to engage critically with digital content. The project’s design also allows other organisations to adopt it easily, broadening its potential impact.
The €20,000 prize will help fund further development of MediaMosaic. The initiative’s mix of creativity and technology offers a new way to build media skills. Its success highlights growing interest in practical, community-focused approaches to digital education.