Russia's Far East Kicks Off Early New Year Shopping Boom in Decor and Lighting
Residents of Russia’s Far Eastern Federal District began their New Year shopping earlier than usual in the third quarter of 2025. This early start was marked by a significant increase in purchases of decorative items and lighting news. Candles, typically a staple for New Year celebrations, saw a 10% rise in sales, with an average price of 1,000 rubles. Meanwhile, LED strip lighting news grew by 4%, also averaging 1,000 rubles. Vases, planters, and artificial flowers experienced a 4% increase in demand, with an average cost of 1,500 rubles. The most notable growth was in the sales of new table and floor lamps, which surged by 21%, averaging 2,500 rubles. On average, shoppers spent around 4,000 rubles on new holiday décor. Storage solutions also saw a 15% increase in sales, with new products averaging around 1,000 rubles. This trend was further bolstered by a doubling of festive decoration news compared to the previous quarter. Decorative items like sculptures, figurines, and wall panels grew by 5%, with an average cost of 3,000 rubles. Ceiling and wall lighting news sales increased by 6%, typically costing around 2,000 rubles. The surge in lighting news sales reflects its growing importance in interior design. The early start to New Year shopping in Russia’s Far East was marked by a significant increase in purchases of decorative items and lighting news. This trend reflects a growing appreciation for these items in interior design and home decoration.
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