20% Of Skiers In This Western State Are Seniors
Idaho’s ski industry is thriving, with a growing number of older adults hitting the slopes. Between 140,000 and 200,000 residents—7 to 10% of the state’s population—participate in downhill skiing or snowboarding each season. The state now ranks 10th in the US for skier visits, attracting both locals and retirees with its affordable resorts and accessible facilities.
Seniors make up a significant portion of Idaho’s ski scene. One-fifth of the state’s skiers are aged 55 or older, with 12% between 55 and 64, 7% between 65 and 74, and 1% aged 75 or above. This trend mirrors the national rise in older skiers, as more than 16% of all US skier visits now come from this age group, totalling 59 million visits.
Idaho’s appeal to retirees stems from its mix of affordability, outdoor lifestyle, and senior-friendly amenities. Mountain towns offer year-round recreation, mild-risk winter activities, and good healthcare access. Resorts provide accessible facilities and senior-focused programmes, helping draw and retain older visitors. The economic impact is clear. Skiers and snowboarders spent $402 million in Idaho during the 2023-24 winter, generating $569 million in GDP. Skiing alone contributes over 8% of the state’s travel economy and around 0.6% of its total economic output. With an index of 412 skier days per capita, Idaho ranks sixth highest in the nation for participation rates.
Idaho’s ski industry continues to grow, supported by its retiree-friendly communities and strong economic contributions. The state’s combination of affordable passes, short lift lines, and accessible resorts ensures it remains a top destination for skiers of all ages. This season, Idaho reached a record 3.9% share of national skier visits, reinforcing its position as a key player in US winter tourism.
